Steve Dyson's Blog
Daily news cartoons
follow journalism_news at http://twitter.com


Dualit Toasters at Go Electrical

Ski insurance from Fogg. Insurers of the British ski team

Classic Car Insurance from Footman James

Liebherr Wine Coolers from Go Electrical



rss feed
As featured on News Now
HTFP Facebook page
Email
Journalism books
  Regional press news - this story published 09 June 2009

Has email led to glut of press releases?

by HoldtheFrontPage Staff
Journalists are being invited to take part in an online survey into the changing nature of press releases.

Iain Fleming, a former newspaper journalist who is now business development director of wire service Wirefast, is studying for a diploma in public relations at Queen Margaret University, Edinburgh.

As part of his studies he is carrying out a survey into whether recent technological developments have led to changes in the type and volume of material sent to newsdesks by PR practitioners.

Questions covered in the survey include:

  • Has email increased the quantity of PR material sent to journalists, or is it just that the method of delivery has changed?

  • What percentage of PR material is delivered by email and what percentage by traditional methods?

  • Has the growth in media distribution services allowing content to be sent by email to journalists via a database contributed to a growth in press releases?

    Iain is looking for as many working journalists as many possible to complete the survey and also forward the link to others.

    Click here to take part in the survey.


    • Please complete all the fields below:

    Your name:


    Your email address:


    Comment:


    Please enter the following code into the textbox underneath

    Code:




    DAVE (09/06/2009 08:32)
    Has email led to a glut of surveys?


    Golam Murtaza (09/06/2009 09:20)
    Have surveys AND press releases led to a glut of unwanted and rapidly deleted e-mails? Yes!


    Sore fingers (09/06/2009 12:29)
    I'd far prefer to spike (remember them?) "no interest" releases than miss one that had the germ of a story within it.

    E-mail this story to a friend. Your name:

    Your friend's e-mail:


     Jobsmake the next move in your journalism career Email bulletinsget latest news and jobs directly to your desktop Freelance indexsee our searchable list for freelance help CVadd your details to our journalism talent pool Dailywho owns it? who's the editor? Weeklysearch our vast database of local titles Your Paperwhat we've written about your newspaper Your Companywhat we've written about your company Blogsbest of the UK journalism blogs Resourcescontacts, web reviews, and terms unravelled Useful Linksour guide to the major industry organisations